Sunday, 12 January 2014

Product Representation: How My Product Represents Particular Social Groups


In my magazine, my artist represents particular social groups. They represent both male and females in the group. This is positive and important to show the unity of the two genders as they will inspire their fans.
They also represent teenagers themselves; like the majority of their target audience, they too are young and this helps their target audience to relate to them. They have also gone through the same struggles as most teenagers and can relate to them through their music. 
Another particular social group they represent is of course Alternative Rock stars; although this may not be as positive as it could be. The Alternative scene often includes partying and doing drugs and this doesn't reflect well on the band or on their influence on younger people. I feel this is similar to the representation of the social group in real music magazines; although it may not be spoken out-rightly, it is still hinted at, especially through music and such. 

Overall, it is the same social groups that my audience is made up of. Both male and female, teenagers and fans of Alternative Rock music. With this in mind, by the band itself being a part of these social groups it helps to encourage more fans to listen to their music.

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